Projects per year
Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Dive into the research topics where Hung-Chou Lin is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Projects
- 6 Finished
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不同傳播形式的健康宣稱對高齡者食品選擇偏好的影響
Lin, H.-C. (PI)
2022/08/01 → 2023/07/31
Project: Government Ministry › Ministry of Science and Technology
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新冠肺炎疫情引發的健康焦慮對高齡者選擇機能性食品的影響-性別、原料簡單配方與廣告懷舊訴求之調節效果
Lin, H.-C. (PI)
2021/08/01 → 2022/07/31
Project: Government Ministry › Ministry of Science and Technology
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單面與雙面健康宣稱對高齡者食品評估之影響-調節焦點、自我健康意識與訊息來源之調節效果
Lin, H.-C. (PI)
2020/08/01 → 2021/12/31
Project: Government Ministry › Ministry of Science and Technology
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懷舊訴求廣告與產品對高齡者產品評估的探討
Lin, H.-C. (PI)
2019/08/01 → 2021/02/28
Project: Government Ministry › Ministry of Science and Technology
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高齡者對食品的評估與選擇：食品原料簡單配方的影響
Lin, H.-C. (PI)
2018/08/01 → 2019/10/31
Project: Government Ministry › Ministry of Science and Technology
Research output
- 25 Article
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Effects of nostalgic appeal in advertising on older adults’ food product evaluation
Lin, H. C. & Wang, E. S. T., 2025 Jul, In: Current Psychology. 44, 13, p. 12929-12939 11 p.Research output: Contribution to journal › Article › peer-review
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Promote Middle-Aged and Older Adults’ Blood Donation Intention with Concepts of Social Marketing and Theory of Planned Behavior: A Cross-Sectional Survey
Liu, C. C., Lin, H. C. & Wang, J. Y., 2025 Jan 1, In: SAGE Open. 15, 1Research output: Contribution to journal › Article › peer-review
Open Access2 Citations (Scopus) -
Are health claims in aging-related functional food packages different from those of general functional foods? Content analysis of food packaging from Taiwan
Liu, C. C. & Lin, H. C., 2024, In: Frontiers in Public Health. 12, 1402969.Research output: Contribution to journal › Article › peer-review
Open Access -
Background Color Influences Consumer Evaluations: Is There a Product Contagion Effect?
Shih, L. C. & Lin, H. C., 2024, In: Journal of Food Quality. 2024, 1, 9118303.Research output: Contribution to journal › Article › peer-review
Open Access1 Citation (Scopus) -
Effect of place attachment on consumers' place preference and repatronage intention toward coffee shops
Wang, S. T. E., Lin, H. C. & Lee, Y. T., 2024 Feb 14, In: British Food Journal. 126, 3, p. 1083-1098 16 p.Research output: Contribution to journal › Article › peer-review
1 Citation (Scopus)
Press/Media
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不同類型的健康宣稱訊息如何影響消費者的評價
2023/09/09
1 item of Media coverage
Press/Media: research_highlight › Humanities and Social Science