Using eye-tracking to measure the influence of banner ads' browsing behavior and attitude on host websites

Yu Ping Chiu, Shu Chen Chang

研究成果: 雜誌貢獻期刊論文同行評審

7 引文 斯高帕斯(Scopus)

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Social Sciences

INIS

Biochemistry, Genetics and Molecular Biology

Earth and Planetary Sciences

Psychology