TY - JOUR
T1 - The success process of freshwomen in workplaces
T2 - Movie narratives and young female audiences' reception
AU - Yang, Yi Ting
AU - Hwang, Jing Huey
PY - 2016
Y1 - 2016
N2 - "Chick lit" has become more and more popular in recent years, and the portrayed female's power and subjectivity have stirred many debates and been centered as controversial issues. Focusing on two films of this genre, this study firstly undertook narrative analysis to understand how in the storylines women just entering the workplaces could overcome a wide variety of challenges, and then performed in-depth interviews to explore how young female audiences interpreted the films. The study found that both movies presented conflicts within and between love life and workplace relationship in the kernel events.^Regarding these conflicts portrayed, interviewed audiences, on one hand, thought that work and love life both should get well balanced, echoing social expectations for women, while on the other hand, recognized and appreciated the successful career women's characteristics owned by the heroines, and pointed out that the films equipped females with the power to accomplish their dreams.
AB - "Chick lit" has become more and more popular in recent years, and the portrayed female's power and subjectivity have stirred many debates and been centered as controversial issues. Focusing on two films of this genre, this study firstly undertook narrative analysis to understand how in the storylines women just entering the workplaces could overcome a wide variety of challenges, and then performed in-depth interviews to explore how young female audiences interpreted the films. The study found that both movies presented conflicts within and between love life and workplace relationship in the kernel events.^Regarding these conflicts portrayed, interviewed audiences, on one hand, thought that work and love life both should get well balanced, echoing social expectations for women, while on the other hand, recognized and appreciated the successful career women's characteristics owned by the heroines, and pointed out that the films equipped females with the power to accomplish their dreams.
KW - Female careers development
KW - Narrative analysis
KW - Reception analysis
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M3 - Article
AN - SCOPUS:84984674698
VL - 2016-January
SP - 135
EP - 180
JO - Mass Communication Research
JF - Mass Communication Research
SN - 1016-1007
IS - 128
ER -