Impacts of Peer Identity and Peer Relationship on Online Brand Community Identification and Value Co-creation—A Structured Abstract

Shih Ju Wang*, Chong Jin Edmund Liaw, Heng Chiang Huang

*此作品的通信作者

研究成果: 書貢獻/報告類型篇章

1 引文 斯高帕斯(Scopus)

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Business & Economics