Factors influencing the intention of children to use video-sharing tools in elementary integrated curriculum

In line with the upward trend of applying online video in education, this study examined factors influencing the behavioral intention of children to use video-sharing tools in an integrated elementary curriculum. A total of 222 children from Taiwan participated in this study, wherein a questionnaire survey extending a technology acceptance model was conducted to gather data after a cross-classroom video-sharing activity. Results showed that the three external factors of social presence, perception of enjoyment, and perception of visual attractiveness positively affect children’s behavior intention toward using video-sharing tools. The resultant joy and enhanced interest of this process will improve their learning experience and usage attitude. This study further examined the role of gender and digital divides in children’s adoption of video-sharing tools. The results of multigroup analysis revealed that perceived enjoyment is the dominant external predictor, especially for females and disadvantaged children. The implication of these three external factors and the influence of mobile devices are also discussed.