TY - JOUR
T1 - Establishing Cross-Cultural Measurement Equivalence of Scales Associated with Face-Negotiation Theory
T2 - A Critical Issue in Cross-Cultural Comparisons
AU - Fletcher, Courtney Vail
AU - Nakazawa, Masato
AU - Chen, Yea Wen
AU - Oetzel, John G.
AU - Ting-Toomey, Stella
AU - Chang, Shau Ju
AU - Zhang, Qin
PY - 2014/4
Y1 - 2014/4
N2 - To extend face-negotiation theory (FNT) to romantic relationship contexts, we examined the patterns of responses to six survey instruments among five countries. We intend this initial paper to serve as a tutorial of testing measurement invariance-specifically by elaborating on: (a) how to establish measurement equivalence and (b) how to test measurement invariance using multigroup Confirmatory Factor Analysis. The results highlight the importance of establishing equivalency and routinely testing invariance in cross- and intercultural research. This is especially important given the often-extreme equivalency challenges faced when collecting data in non-Western cultures using scales developed in Western countries.
AB - To extend face-negotiation theory (FNT) to romantic relationship contexts, we examined the patterns of responses to six survey instruments among five countries. We intend this initial paper to serve as a tutorial of testing measurement invariance-specifically by elaborating on: (a) how to establish measurement equivalence and (b) how to test measurement invariance using multigroup Confirmatory Factor Analysis. The results highlight the importance of establishing equivalency and routinely testing invariance in cross- and intercultural research. This is especially important given the often-extreme equivalency challenges faced when collecting data in non-Western cultures using scales developed in Western countries.
KW - Conflict Styles
KW - Cross-Cultural Communication
KW - Face-Negotiation Theory
KW - Measurement Equivalency
KW - Measurement Invariance
UR - http://www.scopus.com/inward/record.url?scp=84902952259&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84902952259&partnerID=8YFLogxK
U2 - 10.1080/17513057.2014.898364
DO - 10.1080/17513057.2014.898364
M3 - Article
AN - SCOPUS:84902952259
SN - 1751-3057
VL - 7
SP - 148
EP - 169
JO - Journal of International and Intercultural Communication
JF - Journal of International and Intercultural Communication
IS - 2
ER -