Effective Digital Advertising: The Influence of Customised Ads, Self-esteem and Product Attributes

Evelyn Krisnada Linardi, Hui Fei Lin, Benjamin Yeo*

*此作品的通信作者

研究成果: 雜誌貢獻期刊論文同行評審

2 引文 斯高帕斯(Scopus)

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Social Sciences

Psychology

INIS

Nursing and Health Professions