Drivers to enhance new product development performance

Ching Hsun Chang*

*此作品的通信作者

研究成果: 書貢獻/報告類型會議論文篇章

摘要

This study utilizes ordinary least squares (OLS) regression and verifies the framework in the Taiwanese manufacturing industry. The study employed questionnaire survey and collected data from 158 Taiwanese manufacturing companies. The purpose of this study develops an original framework to explore effects of both outward and inward capabilities on corporate competitive advantage through the mediator: new product development performance. Environmental scanning is regarded as the outward capability and locus of planning is regarded as the inward capability. If companies want to increase their new product development performance, they should enhance both environmental scanning and locus of planning capabilities.

原文英語
主出版物標題PICMET 2016 - Portland International Conference on Management of Engineering and Technology
主出版物子標題Technology Management For Social Innovation, Proceedings
編輯Timothy R. Anderson, Dundar F. Kocaoglu, Kiyoshi Niwa, Gary Perman, Dilek Cetindamar Kozanoglu, Tugrul U. Daim
發行者Institute of Electrical and Electronics Engineers Inc.
頁面2543-2548
頁數6
ISBN(電子)9781509035953
DOIs
出版狀態已發佈 - 2017 一月 4
對外發佈
事件2016 Portland International Conference on Management of Engineering and Technology, PICMET 2016 - Honolulu, 美国
持續時間: 2016 九月 42016 九月 8

出版系列

名字PICMET 2016 - Portland International Conference on Management of Engineering and Technology: Technology Management For Social Innovation, Proceedings

會議

會議2016 Portland International Conference on Management of Engineering and Technology, PICMET 2016
國家/地區美国
城市Honolulu
期間2016/09/042016/09/08

ASJC Scopus subject areas

  • 工程(雜項)
  • 醫藥(雜項)
  • 管理科學與經營研究
  • 技術與創新管理
  • 資訊系統與管理

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