Adoption of OpenStreetMap in Taiwan testing SERVQUAL-based on MCDM methods

Chia Lee Yang, Steven J.H. Shiau, Chi Yo Huang, Jer Nan Juang

研究成果: 書貢獻/報告類型會議論文篇章

1 引文 斯高帕斯(Scopus)

摘要

Maps typically contain information related to politics, economic situations, and resource distribution; thus map creation is under strict legal control. However, the OpenStreetMap (OSM) project has created a set of world map data that is free to use, editable, and licensed under new copyright schemes. Albeit, the OSM is partial to the solid foundations of modern society; to date, such open innovations have not been widely discussed. Therefore, this paper introduces the service quality (SERVQUAL) theoretic framework as the basis for developing a decision-making framework to uncover factors influencing the adoption of OSMs. The hybrid multiple criteria decision making (MCDM) methods used to find the key influencing factors of the OSM adoptions as well as influential relationships can be used to define marketing strategies for promoting OSM.

原文英語
主出版物標題2016 International Conference on Applied System Innovation, IEEE ICASI 2016
發行者Institute of Electrical and Electronics Engineers Inc.
ISBN(電子)9781467398886
DOIs
出版狀態已發佈 - 2016 八月 10
事件2016 International Conference on Applied System Innovation, IEEE ICASI 2016 - Ginowan City Okinawa, 日本
持續時間: 2016 五月 282016 六月 1

出版系列

名字2016 International Conference on Applied System Innovation, IEEE ICASI 2016

其他

其他2016 International Conference on Applied System Innovation, IEEE ICASI 2016
國家/地區日本
城市Ginowan City Okinawa
期間2016/05/282016/06/01

ASJC Scopus subject areas

  • 電腦網路與通信
  • 電腦科學應用
  • 控制與系統工程
  • 社會科學(雜項)
  • 商業、管理和會計(雜項)
  • 電氣與電子工程
  • 控制和優化

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