A Perspective of Destination Management on Web Log Data and the Official Website

Yi Wei Hsieh, Ching Li, Yu Lan Yuan, Chung Yung, Hsiao Chang Huang

研究成果: 書貢獻/報告類型會議論文篇章

摘要

Destination management organizations' official websites have become one of major sources for people to search tourist information and plan their trips. In contrast with that, destination management organizations rarely adapted Web log data from their official websites as tools for making management strategies. This research proposed a destination management perspective on meanings, applications and strategic levels of Web log data. As the result of that, the research will help destination management organizations more efficiently apply Web log data as indicator to understand website visitors' information search behaviors and evaluate their official website performances for better management.

原文英語
主出版物標題Proceedings - 2018 5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018
發行者Institute of Electrical and Electronics Engineers Inc.
頁面6-9
頁數4
ISBN(電子)9781728102078
DOIs
出版狀態已發佈 - 2018 七月 2
事件5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018 - Kaohsiung, 臺灣
持續時間: 2018 十一月 122018 十一月 14

出版系列

名字Proceedings - 2018 5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018

會議

會議5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018
國家臺灣
城市Kaohsiung
期間2018/11/122018/11/14

ASJC Scopus subject areas

  • Artificial Intelligence
  • Information Systems and Management
  • Economics, Econometrics and Finance (miscellaneous)
  • Health Informatics
  • Social Psychology
  • Social Sciences (miscellaneous)
  • Computer Networks and Communications
  • Computer Science Applications

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