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研究成果

  • 265 引文
  • 9 h-指數
  • 62 文章
  • 1 會議貢獻
篩選
會議貢獻
2019

Consumers' Purchasing Intention and Exploratory Buying Behavior Tendency for Wearable Technology: The Moderating Role of Sport Involvement

Du, J., Chen, M. Y. & Wu, Y. F., 2019 九月, Proceedings of the 2019 International Conference on Industrial Engineering and Systems Management, IESM 2019. Zheng, F., Chu, F. & Liu, M. (編輯). Institute of Electrical and Electronics Engineers Inc., 8948118. (Proceedings of the 2019 International Conference on Industrial Engineering and Systems Management, IESM 2019).

研究成果: 書貢獻/報告類型會議貢獻