The magnitude of switching costs for corporate antivirus software switching decision

Cheng Yu Hou, Ching Chin Chern, Yu-Tzu Lin

Research output: Contribution to conferencePaper

4 Citations (Scopus)

Abstract

Today's businesses environment is forcing companies to become increasingly more efficient in applying Internet technology to conduct transactions. AS the possibility of infection by computer virus is much greater now than ever before, businesses search for appropriate corporate antivirus software to safeguard their computer systems. This paper considers corporate antivirus software switching as one of the major security selection problem and proposes possible avenues for software switching decision and management. In conceptual model, we draw upon switching costs where transaction costs, learning costs, and artificial costs were examined as main costs for software switching decision. Our findings shown only two out of three types of switching costs have influence over corporate antivirus software switching decisions. Despite the existence of switching costs, businesses continue to repeat software switching because the perceived risks of security threats are much greater than the switching cost itself. Furthermore, we examine various approaches to the cost of switching and then propose an index map to evaluate switching decision. Five sets of propositions are advanced to help guide this research.

Original languageEnglish
Publication statusPublished - 2007 Dec 1
Event11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007 - Auckland, New Zealand
Duration: 2007 Jul 32007 Jul 6

Other

Other11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007
CountryNew Zealand
CityAuckland
Period07/7/307/7/6

Fingerprint

Costs
Industry
Computer viruses
Computer systems
Internet

Keywords

  • Corporate antivirus software (CAV)
  • Information security
  • Service switching
  • Switching costs

ASJC Scopus subject areas

  • Information Systems

Cite this

Hou, C. Y., Chern, C. C., & Lin, Y-T. (2007). The magnitude of switching costs for corporate antivirus software switching decision. Paper presented at 11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007, Auckland, New Zealand.

The magnitude of switching costs for corporate antivirus software switching decision. / Hou, Cheng Yu; Chern, Ching Chin; Lin, Yu-Tzu.

2007. Paper presented at 11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007, Auckland, New Zealand.

Research output: Contribution to conferencePaper

Hou, CY, Chern, CC & Lin, Y-T 2007, 'The magnitude of switching costs for corporate antivirus software switching decision', Paper presented at 11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007, Auckland, New Zealand, 07/7/3 - 07/7/6.
Hou CY, Chern CC, Lin Y-T. The magnitude of switching costs for corporate antivirus software switching decision. 2007. Paper presented at 11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007, Auckland, New Zealand.
Hou, Cheng Yu ; Chern, Ching Chin ; Lin, Yu-Tzu. / The magnitude of switching costs for corporate antivirus software switching decision. Paper presented at 11th Pacific Asia Conference on Information Systems: Managing Diversity in Digital Enterprises, PACIS 2007, Auckland, New Zealand.
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