The best match-up of airline advertising endorsement and flight safety message

Seongseop (Sam) Kim*, Kuo Ching Wang, Wan Ting Jhu, Yang (Young) Gao

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

7 Citations (Scopus)

Fingerprint

Dive into the research topics of 'The best match-up of airline advertising endorsement and flight safety message'. Together they form a unique fingerprint.

Business & Economics

Earth & Environmental Sciences