OpenAI's technological announcements: Market reactions and implications

  • De Wai Chou
  • , Chih Chun Chen*
  • , Tung Lin He
  • *Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

Abstract

This research examines the impact of OpenAI’s technological announcements on the stock returns of artificial intelligence (AI) concept stocks and their matched firms in Taiwan’s equities market. Using an event study methodology and regression analyses, the findings reveal significant differences in cumulative abnormal returns (CARs) between AI concept stocks and matched firms, as the former consistently outperform their matched counterparts with the performance gap widening over longer event windows. The analysis highlights the crucial roles of product originality and the level of recognition for AI concept stocks by brokers and stock information websites in shaping investor responses, while R&D expenditures show limited long-term effects. These findings offer valuable insights for firms, investors, and policymakers in navigating the dynamics of innovation-driven growth in the burgeoning AI sector.

Original languageEnglish
Article number103252
JournalResearch in International Business and Finance
Volume82
DOIs
Publication statusPublished - 2026 Feb

Keywords

  • AI concept stocks
  • Event study
  • Product originality
  • Recognition levels
  • Technological announcements

ASJC Scopus subject areas

  • Business, Management and Accounting (miscellaneous)
  • Finance

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