Eye-tracking analyses of text-and-graphic design effects on E-book reading process and performance: "Spanish color vocabulary " as an example

Tse Wen Pan, Meng Jung Tsai

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)

Abstract

This study aimed to explore how graphical design effects on learner's E-book control and visual behaviors by an eye-tracking experiment. The participants were twelve university students with novice experience of Spanish who were asked to read and learn basic Spanish vocabularies in E-book display on iPad. Participants were randomly assigned into two groups of reading materials with high-related graphics and low-related graphics. An ASL MobileEye eye tracker was used to track and record the gaze data of learners. Each participant's action of controls and visual attention during the experiment were observed and coded. Wilcoxon test, Mann-Whitney U tests and Pearson's correlation analyses were used to analyze the data. The results of this study suggest that low-related graphical design may reduce the effectiveness of learning. Future study is suggested to explore the effects of E-book cue design on students' visual attention and learning performance.

Original languageEnglish
Title of host publicationWorkshop Proceedings of the 22nd International Conference on Computers in Education, ICCE 2014
EditorsThepchai Supnithi, Siu Cheung Kong, Ying-Tien Wu, Tomoko Kojiri, Chen-Chung Liu, Hiroaki Ogata, Akihiro Kashihara
PublisherAsia-Pacific Society for Computers in Education
Pages494-498
Number of pages5
ISBN (Electronic)9784990801427
Publication statusPublished - 2014
Externally publishedYes
Event22nd International Conference on Computers in Education, ICCE 2014 - Nara, Japan
Duration: 2014 Nov 302014 Dec 4

Publication series

NameWorkshop Proceedings of the 22nd International Conference on Computers in Education, ICCE 2014

Other

Other22nd International Conference on Computers in Education, ICCE 2014
Country/TerritoryJapan
CityNara
Period2014/11/302014/12/04

Keywords

  • E-book
  • Eye tracking
  • Multimedia, reading
  • Visual attention

ASJC Scopus subject areas

  • Computer Science Applications
  • Human-Computer Interaction
  • Education

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