TY - CHAP
T1 - Evaluating Top Services-Prepackaged Software Firms in Standard and Poor's 500 Index by Using a Multiple Objective Programming Based Data Envelopment Analysis
AU - Huang, Chi Yo
AU - Wang, Po Yen
AU - Tzeng, Gwo Hshiung
PY - 2012
Y1 - 2012
N2 - Services-prepackaged software firms are a field of Information technology (IT). IT is defined as the obtainment, procedure, storage and propagation of sounding, drawing, and textual information by combining microelectronics-based computing and telecommunications. Nowadays, IT has penetrated in daily life of human beings and become one part of the whole society. The importance of IT has become momentous. Therefore, to understand the performance of efficiency and productivity of the IT firms is critical for managers as well as for personal investors. Until now, there are very few researches tried to analyze final performance of the services-prepackaged software firms in IT sector. As a result, this research intends to use traditional Data Envelopment Analysis (DEA) CCR or BCC models to evaluate the performance of the services-prepackaged software firms. However, the traditional DEA models are not fair models from the aspect of improper weight derivations. Thus, this paper intends to analyze the efficiency of the servicesprepackaged software firms by using multiple objective programming (MOP) based DEA. The Decision Making Units (DMUs) on this research are chosen from the services-prepackaged software firms in S&P 500 based on publicly available financial reports of the fiscal year 2010. In a MOP based DEA approach, DMUs will be evaluated based on an equal standard and the results will be evaluated more fairly. In the empirical study, the MOP based DEA demonstrated that Autodesk Inc., BMC Software, and Citrix Systems should be the services-prepackaged software firms worthwhile to be invested. In the future, performance evaluation results can be served as foundations for investment strategies definition.
AB - Services-prepackaged software firms are a field of Information technology (IT). IT is defined as the obtainment, procedure, storage and propagation of sounding, drawing, and textual information by combining microelectronics-based computing and telecommunications. Nowadays, IT has penetrated in daily life of human beings and become one part of the whole society. The importance of IT has become momentous. Therefore, to understand the performance of efficiency and productivity of the IT firms is critical for managers as well as for personal investors. Until now, there are very few researches tried to analyze final performance of the services-prepackaged software firms in IT sector. As a result, this research intends to use traditional Data Envelopment Analysis (DEA) CCR or BCC models to evaluate the performance of the services-prepackaged software firms. However, the traditional DEA models are not fair models from the aspect of improper weight derivations. Thus, this paper intends to analyze the efficiency of the servicesprepackaged software firms by using multiple objective programming (MOP) based DEA. The Decision Making Units (DMUs) on this research are chosen from the services-prepackaged software firms in S&P 500 based on publicly available financial reports of the fiscal year 2010. In a MOP based DEA approach, DMUs will be evaluated based on an equal standard and the results will be evaluated more fairly. In the empirical study, the MOP based DEA demonstrated that Autodesk Inc., BMC Software, and Citrix Systems should be the services-prepackaged software firms worthwhile to be invested. In the future, performance evaluation results can be served as foundations for investment strategies definition.
KW - Data Envelopment Analysis (DEA)
KW - Information Technology (IT)
KW - Multiple Objective Programming (MOP)
KW - Performance Evaluation
KW - Standard and Poor's 500 index
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U2 - 10.1007/978-3-642-29920-9_1
DO - 10.1007/978-3-642-29920-9_1
M3 - Chapter
AN - SCOPUS:84879258328
SN - 9783642299193
T3 - Smart Innovation, Systems and Technologies
SP - 3
EP - 12
BT - Intelligent Decision Technologies Proceedings of the 4th International Conference on Intelligent Decision
A2 - Lakhmi, Jain
A2 - Robert, Howlett
A2 - Junzo, Watada
A2 - Toyohide, Watanabe
A2 - Phillips-Wren, Gloria
ER -