Abstract
Entrepreneurship has been regarded as a new science in the promotion of economic development, which has led to rapid development in entrepreneurship education. The growing number of students enrolled in entrepreneurship programs creates unprecedented challenges on educators. Although multiple teaching and learning activities are adopted in entrepreneurship education, these are mainly carried out using traditional classroom lectures, case studies and group discussions. Nowadays, information & communication technology (ICT) is used to enhance the effectiveness of traditional teaching methods and competency training. PowToon is a web-based ICT tool that hat allows teachers and students to quickly and easily create animated presentations. Using quasi-experimental design and qualitative method, this study is to examine whether PowToon is an effective tool for business plan presentation. The study find that the animated presentations attracted more investment than the groups that did not prepare animated videos. It reflects that developed videos which helps entrepreneurial team to better deliver their business ideas to investors in a well-thought out way. In addition, the results of the study show that individuals who generate a business idea did not necessarily significantly influence their investment decisions. Our findings challenge the concept on self-biases evaluations of the economic potential of their own business ideas. Finally, the students were very willing to adopt new ways of delivering their business ideas.
| Original language | English |
|---|---|
| Article number | 691 |
| Journal | Sustainability (Switzerland) |
| Volume | 10 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - 2018 Mar 4 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
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SDG 7 Affordable and Clean Energy
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SDG 8 Decent Work and Economic Growth
Keywords
- Animated video
- Entrepreneurship education
- Information and communication technology
- Investment
- PowToon
ASJC Scopus subject areas
- Computer Science (miscellaneous)
- Geography, Planning and Development
- Renewable Energy, Sustainability and the Environment
- Environmental Science (miscellaneous)
- Energy Engineering and Power Technology
- Hardware and Architecture
- Computer Networks and Communications
- Management, Monitoring, Policy and Law
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