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Enhance green purchase intentions: The roles of green perceived value, green perceived risk, and green trust
Yu Shan Chen
*
,
Ching Hsun Chang
*
Corresponding author for this work
Research output
:
Contribution to journal
›
Article
›
peer-review
786
Citations (Scopus)
Overview
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Dive into the research topics of 'Enhance green purchase intentions: The roles of green perceived value, green perceived risk, and green trust'. Together they form a unique fingerprint.
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Social Sciences
Nonprofit Organizations
100%
Purchase
100%
Research
50%
Purpose
16%
Questionnaires
8%
Approach
8%
Design
8%
Novels
8%
Literature
8%
Management
8%
Structural Equation Modeling
8%
Hypothesis
8%
Mediation
8%
Relationship Marketing
8%
Survey Method
8%
Green Marketing
8%
INIS
values
100%
risks
100%
marketing
25%
design
12%
surveys
12%
equations
12%
hypothesis
12%
modeling
12%
resources
12%
management
12%
mediation
12%
Psychology
Intention
100%
Trust
100%
Research
50%
Questionnaires
8%
Resources
8%
Methodology
8%
Economics, Econometrics and Finance
Market Concentration
100%
Perceived Risk
100%
Scientific Modelling
14%
Management
14%
Relationship Marketing
14%