Effects of a mobile electronic guidebook on visitors' attention and visiting behaviors

Yao Ting Sung, Kuo En Chang, Yi Hsuan Lee, Wen Cheng Yu

Research output: Contribution to journalArticle

36 Citations (Scopus)

Abstract

Museums are one of the most important institutions providing students with the opportunity to gain knowledge, experience cultures, and develop different interests in an informal learning setting. As information and communication technology (ICT) has become more popular, many researchers have also become concerned with how to use mobile devices to support the museum's functions of lifelong learning. Although researchers have proposed several innovative types of mobile-device based electronic guidebooks, the effects of the most used audio-visual guidebooks have been rarely evaluated. This study explored the effect of a mobile electronic guidebook on visiting behaviors in a museum of history. Visitors' behaviors with two visiting modes (visiting with the electronic guidebook and visiting without supplementary tools) were compared. Forty-two college students were invited to visit the National Museum of History in Taiwan and were randomly assigned to one of the two visit modes. The results showed that the students with the electronic guidebook had a longer holding time with exhibits than the students without supplementary materials. The sequential analysis of visiting behaviors also showed that the students with the electronic guidebook displayed more inquisitive and structural behaviors when interacting with the exhibits.

Original languageEnglish
Pages (from-to)67-80
Number of pages14
JournalEducational Technology and Society
Volume11
Issue number2
Publication statusPublished - 2008 Apr 1

Fingerprint

Museums
electronics
museum
Students
student
Mobile devices
informal learning
lifelong learning
history
communication technology
Taiwan
information technology
Communication
experience

Keywords

  • Guidebook
  • Informal learning
  • Interaction
  • Mobile
  • Museum

ASJC Scopus subject areas

  • Education
  • Sociology and Political Science
  • Engineering(all)

Cite this

Effects of a mobile electronic guidebook on visitors' attention and visiting behaviors. / Sung, Yao Ting; Chang, Kuo En; Lee, Yi Hsuan; Yu, Wen Cheng.

In: Educational Technology and Society, Vol. 11, No. 2, 01.04.2008, p. 67-80.

Research output: Contribution to journalArticle

@article{ff6512ec27834646822ba2fecf7457d7,
title = "Effects of a mobile electronic guidebook on visitors' attention and visiting behaviors",
abstract = "Museums are one of the most important institutions providing students with the opportunity to gain knowledge, experience cultures, and develop different interests in an informal learning setting. As information and communication technology (ICT) has become more popular, many researchers have also become concerned with how to use mobile devices to support the museum's functions of lifelong learning. Although researchers have proposed several innovative types of mobile-device based electronic guidebooks, the effects of the most used audio-visual guidebooks have been rarely evaluated. This study explored the effect of a mobile electronic guidebook on visiting behaviors in a museum of history. Visitors' behaviors with two visiting modes (visiting with the electronic guidebook and visiting without supplementary tools) were compared. Forty-two college students were invited to visit the National Museum of History in Taiwan and were randomly assigned to one of the two visit modes. The results showed that the students with the electronic guidebook had a longer holding time with exhibits than the students without supplementary materials. The sequential analysis of visiting behaviors also showed that the students with the electronic guidebook displayed more inquisitive and structural behaviors when interacting with the exhibits.",
keywords = "Guidebook, Informal learning, Interaction, Mobile, Museum",
author = "Sung, {Yao Ting} and Chang, {Kuo En} and Lee, {Yi Hsuan} and Yu, {Wen Cheng}",
year = "2008",
month = "4",
day = "1",
language = "English",
volume = "11",
pages = "67--80",
journal = "Educational Technology and Society",
issn = "1436-4522",
publisher = "IEEE Computer Society",
number = "2",

}

TY - JOUR

T1 - Effects of a mobile electronic guidebook on visitors' attention and visiting behaviors

AU - Sung, Yao Ting

AU - Chang, Kuo En

AU - Lee, Yi Hsuan

AU - Yu, Wen Cheng

PY - 2008/4/1

Y1 - 2008/4/1

N2 - Museums are one of the most important institutions providing students with the opportunity to gain knowledge, experience cultures, and develop different interests in an informal learning setting. As information and communication technology (ICT) has become more popular, many researchers have also become concerned with how to use mobile devices to support the museum's functions of lifelong learning. Although researchers have proposed several innovative types of mobile-device based electronic guidebooks, the effects of the most used audio-visual guidebooks have been rarely evaluated. This study explored the effect of a mobile electronic guidebook on visiting behaviors in a museum of history. Visitors' behaviors with two visiting modes (visiting with the electronic guidebook and visiting without supplementary tools) were compared. Forty-two college students were invited to visit the National Museum of History in Taiwan and were randomly assigned to one of the two visit modes. The results showed that the students with the electronic guidebook had a longer holding time with exhibits than the students without supplementary materials. The sequential analysis of visiting behaviors also showed that the students with the electronic guidebook displayed more inquisitive and structural behaviors when interacting with the exhibits.

AB - Museums are one of the most important institutions providing students with the opportunity to gain knowledge, experience cultures, and develop different interests in an informal learning setting. As information and communication technology (ICT) has become more popular, many researchers have also become concerned with how to use mobile devices to support the museum's functions of lifelong learning. Although researchers have proposed several innovative types of mobile-device based electronic guidebooks, the effects of the most used audio-visual guidebooks have been rarely evaluated. This study explored the effect of a mobile electronic guidebook on visiting behaviors in a museum of history. Visitors' behaviors with two visiting modes (visiting with the electronic guidebook and visiting without supplementary tools) were compared. Forty-two college students were invited to visit the National Museum of History in Taiwan and were randomly assigned to one of the two visit modes. The results showed that the students with the electronic guidebook had a longer holding time with exhibits than the students without supplementary materials. The sequential analysis of visiting behaviors also showed that the students with the electronic guidebook displayed more inquisitive and structural behaviors when interacting with the exhibits.

KW - Guidebook

KW - Informal learning

KW - Interaction

KW - Mobile

KW - Museum

UR - http://www.scopus.com/inward/record.url?scp=54149091997&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=54149091997&partnerID=8YFLogxK

M3 - Article

AN - SCOPUS:54149091997

VL - 11

SP - 67

EP - 80

JO - Educational Technology and Society

JF - Educational Technology and Society

SN - 1436-4522

IS - 2

ER -