Drivers to enhance new product development performance

Ching Hsun Chang*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

This study utilizes ordinary least squares (OLS) regression and verifies the framework in the Taiwanese manufacturing industry. The study employed questionnaire survey and collected data from 158 Taiwanese manufacturing companies. The purpose of this study develops an original framework to explore effects of both outward and inward capabilities on corporate competitive advantage through the mediator: new product development performance. Environmental scanning is regarded as the outward capability and locus of planning is regarded as the inward capability. If companies want to increase their new product development performance, they should enhance both environmental scanning and locus of planning capabilities.

Original languageEnglish
Title of host publicationPICMET 2016 - Portland International Conference on Management of Engineering and Technology
Subtitle of host publicationTechnology Management For Social Innovation, Proceedings
EditorsTimothy R. Anderson, Dundar F. Kocaoglu, Kiyoshi Niwa, Gary Perman, Dilek Cetindamar Kozanoglu, Tugrul U. Daim
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages2543-2548
Number of pages6
ISBN (Electronic)9781509035953
DOIs
Publication statusPublished - 2017 Jan 4
Externally publishedYes
Event2016 Portland International Conference on Management of Engineering and Technology, PICMET 2016 - Honolulu, United States
Duration: 2016 Sep 42016 Sep 8

Publication series

NamePICMET 2016 - Portland International Conference on Management of Engineering and Technology: Technology Management For Social Innovation, Proceedings

Conference

Conference2016 Portland International Conference on Management of Engineering and Technology, PICMET 2016
Country/TerritoryUnited States
CityHonolulu
Period2016/09/042016/09/08

ASJC Scopus subject areas

  • Engineering (miscellaneous)
  • Medicine (miscellaneous)
  • Management Science and Operations Research
  • Management of Technology and Innovation
  • Information Systems and Management

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