Creative teachers and creative teaching strategies

Jeou Shyan Horng*, Jon Chao Hong, Lih Juan ChanLin, Shih Hui Chang, Hui Chuan Chu

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

124 Citations (Scopus)


The purpose of this study is to explore the factors that influence creative teaching and to find out what effective strategies are used by three award-winning teachers in the learning area of Integrated Activities. As creative thinking is crucial for the knowledge economy, it is essential that education serves its purpose in improving this important aspect. The methods used for data collection include in-depth interview, focus group interview, classroom observation and content analysis. Three teachers with a GreaTeach Creative Instruction Award for creative teaching in the Integrated Activities field were selected as subjects. Results were acquired by analysing the interview content, the teaching plans, teachers’ reflection and the classroom observation videotapes. The study found that: the factors influencing creative teaching in Integrative Activities are (a) personality traits: persistence, willingness to develop, acceptance of new experiences, self-confidence, sense of humour, curiosity, depth of ideas, imagination, etc.; (b) family factors: open and tolerant ways of teaching children, creative performance of parents, etc.; (c) experiences of growth and education: self-created games and stories, brainstorming between classmates, etc.; (d) beliefs in teaching, hard work, motivation and (e) the administrative side of school organization. Among these factors, beliefs in teaching, hard work and motivation are the main aspects. The effective teaching strategies used by the awarded teachers are: student-centred activities, a connection between teaching contents and real life, management of skills in class, open-ended questions, an encouragement of creative thinking and use of technology and multimedia. Integrated Activities are closely connected to life experience and a basis for the development of creative thinking within education.

Original languageEnglish
Pages (from-to)352-358
Number of pages7
JournalInternational Journal of Consumer Studies
Issue number4
Publication statusPublished - 2005 Jul
Externally publishedYes


  • Creative instruction
  • Creative teacher
  • Creativity
  • Instruction

ASJC Scopus subject areas

  • Applied Psychology
  • Economics and Econometrics
  • Public Health, Environmental and Occupational Health
  • Marketing


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