Creating an effective reverse supply chain in China: The publishing industry

Yen Chun Jim Wu*, Wei Ping Cheng

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

5 Citations (Scopus)


Asia is expected to play a very important role in the future global economy and much of the focus of current developments and interest is in China. It is thus likely that the use of Chinese will be of increasing significance in the years to come. Research on the reverse logistics of China's publishing industry is still in its infancy. This paper, based on the Analytical Hierarchy Process (AHP) analysis, is an attempt to explore the key factors of the reverse logistics of Chinese book publishing and the preferred solutions to its current problems.

Original languageEnglish
Pages (from-to)391-409
Number of pages19
JournalInternational Journal of Services Operations and Informatics
Issue number4
Publication statusPublished - 2007 Nov
Externally publishedYes


  • China
  • Publishing industry
  • Return management
  • Reverse logistics
  • Supply chain management

ASJC Scopus subject areas

  • Management Information Systems
  • Information Systems
  • Computer Science Applications
  • Management Science and Operations Research


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