Cloud-oriented direct marketing service model: A case study on a tourist hotel

INIS

• marketing 100%
• hotels 100%
• clouds 100%
• industry 80%
• tourism 60%
• taiwan 40%
• data 40%
• increasing 40%
• performance 20%
• information 20%
• prediction 20%
• populations 20%
• economy 20%
• resources 20%
• solutions 20%
• neural networks 20%
• mining 20%
• retailers 20%
• decision tree analysis 20%
• environmental protection 20%
• service sector 20%

Social Sciences

• Direct Marketing 100%
• Hotel 100%
• Tourism Industry 60%
• Environmental Conservation 20%
• Decision Tree 20%
• Data Mining 20%
• Strategic Alliance 20%
• Tertiary Sector 20%
• Logit Model 20%
• Logistic Regression Analysis 20%
• Financial Crisis 20%
• Neural Network 20%

Economics, Econometrics and Finance

• Tourism Industry 100%
• Direct Marketing 100%
• Logit Model 33%
• Strategic Alliance 33%
• Tertiary Sector 33%
• Global Financial Crisis 33%