Adoption of OpenStreetMap in Taiwan testing SERVQUAL-based on MCDM methods

Chia Lee Yang, Steven J.H. Shiau, Chi Yo Huang, Jer Nan Juang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Maps typically contain information related to politics, economic situations, and resource distribution; thus map creation is under strict legal control. However, the OpenStreetMap (OSM) project has created a set of world map data that is free to use, editable, and licensed under new copyright schemes. Albeit, the OSM is partial to the solid foundations of modern society; to date, such open innovations have not been widely discussed. Therefore, this paper introduces the service quality (SERVQUAL) theoretic framework as the basis for developing a decision-making framework to uncover factors influencing the adoption of OSMs. The hybrid multiple criteria decision making (MCDM) methods used to find the key influencing factors of the OSM adoptions as well as influential relationships can be used to define marketing strategies for promoting OSM.

Original languageEnglish
Title of host publication2016 International Conference on Applied System Innovation, IEEE ICASI 2016
PublisherInstitute of Electrical and Electronics Engineers Inc.
ISBN (Electronic)9781467398886
DOIs
Publication statusPublished - 2016 Aug 10
Event2016 International Conference on Applied System Innovation, IEEE ICASI 2016 - Ginowan City Okinawa, Japan
Duration: 2016 May 282016 Jun 1

Publication series

Name2016 International Conference on Applied System Innovation, IEEE ICASI 2016

Other

Other2016 International Conference on Applied System Innovation, IEEE ICASI 2016
CountryJapan
CityGinowan City Okinawa
Period16/5/2816/6/1

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Keywords

  • OpenStreetMap (OSM)
  • multiple criteria decision making (MCDM)
  • service quality model (SERVQUAL)

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Computer Science Applications
  • Control and Systems Engineering
  • Social Sciences (miscellaneous)
  • Business, Management and Accounting (miscellaneous)
  • Electrical and Electronic Engineering
  • Control and Optimization

Cite this

Yang, C. L., Shiau, S. J. H., Huang, C. Y., & Juang, J. N. (2016). Adoption of OpenStreetMap in Taiwan testing SERVQUAL-based on MCDM methods. In 2016 International Conference on Applied System Innovation, IEEE ICASI 2016 [7539943] (2016 International Conference on Applied System Innovation, IEEE ICASI 2016). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/ICASI.2016.7539943