A Taiwanese user experience questionnaire

Yu Hung Chien*, Wen Te Chang, Ching Chang Chuang, Shun Han Chen

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Citations (Scopus)


The use of questionnaires is an efficient and inexpensive method to measure user experience. Existing user-experience questionnaires developed based on Western populations and cultures.Given that cultural differences can influence judgments and the experience of products, questionnaires on user experiences based on Western cultures are not necessarily universal. Therefore, the aim of this study was to develop a Taiwanese User-Experience Questionnaire (TUEQ) with semantic differential techniques to understand the experience of Taiwanese users in relation to interactive digital products. A 23-item TUEQ was constructed in this study. The TUEQ identifies four main dimensions contributing to the experience of Taiwanese users: pragmatic quality, general hedonic quality, contemporary hedonic quality, and unique hedonic quality. The practical implications of the TUEQ and further study needed for a satisfactory level of reliability and construct validity are discussed.

Original languageEnglish
Title of host publicationAdvances in Ergonomics Modeling, Usability
EditorsMarcelo Soares, Tareq Z. Ahram, Christianne Falcao
PublisherSpringer Verlag
Number of pages9
ISBN (Print)9783319416847
Publication statusPublished - 2017
EventInternational Conference on Ergonomics Modeling, Usability and Special Populations, AHFE 2016 - Walt Disney World, United States
Duration: 2016 Jul 272016 Jul 31

Publication series

NameAdvances in Intelligent Systems and Computing
ISSN (Print)2194-5357


OtherInternational Conference on Ergonomics Modeling, Usability and Special Populations, AHFE 2016
Country/TerritoryUnited States
CityWalt Disney World


  • Culture
  • Questionnaire
  • User experiences

ASJC Scopus subject areas

  • Control and Systems Engineering
  • General Computer Science


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