A Professional competence study in digital publishing industry

Shin Liao, Yi Chen Pan

Research output: Contribution to journalArticle

Abstract

This study explores what professional competencies that digital publishing industry employees must possess. The result is for traditional publishing employees' reference when they have to make changes. In this study, a literature review was conducted to collect information on the current development of digital publishing industry. Through the Analytic Hierarchy Process (FAHP) questionnaires, this study constructs a complete competence hierarchy and indicators. At the end, conclusions were reached as follows: 1. The main occupations in the digital publishing industry are marketing planners, content writers and programmers. 2. The professional competencies people in digital publishing must possess can be categorized into 4 dimensions, 7 competence categories and 32 competence indicators. 3. Considering the demand for professional competencies in digital publishing industry, System Development Competence Dimension is weighted the most. Among competence indicators, "knowing how to encrypt digital files" is most required by digital publishing employees.

Original languageEnglish
Pages (from-to)371-398
Number of pages28
JournalJournal of Educational Media and Library Science
Volume47
Issue number3
Publication statusPublished - 2010

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industry
employee
Industry
Personnel
system development
occupation
Analytic hierarchy process
marketing
writer
Marketing
questionnaire
demand
Employees
Competency
literature

Keywords

  • Competence indicator
  • Digital publishing Employee
  • Fuzzy analytic hierarchy process (FAHP)
  • Professional competence

ASJC Scopus subject areas

  • Conservation
  • Information Systems
  • Archaeology
  • Library and Information Sciences

Cite this

A Professional competence study in digital publishing industry. / Liao, Shin; Pan, Yi Chen.

In: Journal of Educational Media and Library Science, Vol. 47, No. 3, 2010, p. 371-398.

Research output: Contribution to journalArticle

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