當消費者獲知農產品廣告違規後:廣告涉入度與法律意識對品牌形象與購買意願之影響

榮宏 顏

Research output: Contribution to journalArticlepeer-review

Original languageChinese (Traditional)
Journal宜蘭大學生物資源學刊
Volume15
Issue number預刊文章
Publication statusPublished - 2019

Cite this