Abstract
MaaS (Mobility as a Service) is considered an innovative mobile service in transportation. MaaS aims to devise a seamless and door-to-door system that integrates multiple modes of transportation. From this standpoint, we can say that MaaS reduces the carbon emission as well as traffic congestion by increasing the utilization rate of public transportation and reducing the private vehicle ownership. To meet users' demand for mobility, it further develops users' willingness to choose convenient and economical travel service. Taiwan has the potential to develop MaaS, not only for our adequate infrastructures in both ICT and public transportation, but also for our accessibility to comprehensive data. Hence, this proposal aims to evaluate the feasibility of MaaS in public transportation. By collecting and analyzing strategic direction from developed countries, this study will explore the demand characteristics of users, and specify a service model of MaaS - including its scope of application and the promoting strategies - for our future reference.
Translated title of the contribution | The future of Mobility as a Service develope applied and strategy plan in Taiwan |
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Original language | Chinese (Traditional) |
Pages (from-to) | 11-45 |
Number of pages | 35 |
Journal | 都市交通 |
Issue number | 1 |
Publication status | Published - 2017 |
Keywords
- Mobility as a Service
- Public Transportation
- Multiple Modes Integration