Research Output per year
Research Output
2019
An examination of self-categorization of sports consumer behaviors: The mediating role of Taiwanese basketball fans
Wang, F. J., Cheng, C. F., Lu, Y. C. & Du, J., 2019 Sep, Proceedings of the 2019 International Conference on Industrial Engineering and Systems Management, IESM 2019. Zheng, F., Chu, F. & Liu, M. (eds.). Institute of Electrical and Electronics Engineers Inc., 8948105. (Proceedings of the 2019 International Conference on Industrial Engineering and Systems Management, IESM 2019).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution